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Strange, the S and Z look better as the opposite of the shapes I expected them to be. 15 letters are basic shapes, 3 letters are 1x2 constructs, 6 letters are 2x2 constructs, and 2 letters are 3x3 constructs.
My ‘white bear’ font is based on my set brief: ‘protection.’ The font style proposes the idea of an atypical font, creating a distorted and experimental look, differing from the ‘norm’. The inspiration for my font is based on the black mirror episode ‘bandersnatch’ where the white bear logo is shown, which presents the idea of gaming, glitching and an overall digital ambience in visual text, leading to my outcome of the square pixel font.
This typeface is inspired by retro arcade games. I wanted a blocky style to represent how the old typefaces looked like. One typeface which inspired this one is one Atari made for their video game Sprint 2. I used a 12x12 grid to help me create the blocky look to it. I used a 3x3 grid in the corners empty to keep a consistent look to each letter.
This typeface was created on the main theme of 'Protection' that i later explored in the idea of fences and how they can protect us from the outside world. I wanted my letters to connect with one another creating the illusion of a fence and potraying unity.