This font is a free download, but some use is prohibited without contacting me first. Please abide by the readme which is included in the download! Thanks.
The Works Progress Administration (W.P.A.) was the largest agency of FDR's "New Deal", employing millions of people. Over 2,000 posters were produced by the W.P.A. to raise awareness and support the arts.
I have a lot of admiration for these posters and a style of sign painters' lettering (sometimes called “gas-pipe”) that was common in the U.S. during the 1930s-'40s. WPA Gothic gets much of its inspiration from this poster in particular. This FontStruction stays true to the sample’s simple letterforms, but the FontStruct grid does present a few limitations. For more refined typefaces in this style check out DDC Hardware, Futura Display, FF Golden Gate Gothic, Refrigerator, and MVB Solano Gothic by some of my favorite type designers, two of which (Parkinson and Van Bronkhorst) are East Bay natives.
WPA Gothic has a few alternate glyphs hanging out in the Extended Latin slots with more to come.
To get a look at the typeface outside the confines of the FontStruct sampler, here's a sample poster.
May 25, 2008: Released a variation with low-waisted "deco" caps.
2019: 10 year anniversary update!
– Loosened the spacing a tad more.
– Added a few punctuation marks, including dashes, bullets, and inverted question/exclamation marks.
– Tightened ‘f’ spacing.
– Lengthened the quotes and apostrophes. They were so wee!
– And I fixed that Å! It’s not pretty, but it’s a ring.
STF_PRÆSENS - A geometric retro display sans
The source for this font was the lettering seen on the cover of 1930's second issue of "Præsens". A Polish avant-garde artistic magazine from the interwar period that was designed by the architect Szymon Syrkus. The letters on the magazine's title formed the baseline to extrapolate the complete font.
The magazine got published throughout the first part of the previous century and was similar to other magazines from that same era such as:
DeStijl, Wendingen & Het Overzicht.
Do you think Headliner is too chunky? You want to use Headliner for text? Lucky you, because Textliner is out! Textliner is the light weight of Headliner, and is much more legible! If you still want more legibility, I added some extra alternates!