This typeface was designed from using the word 'Squishy' as a starting point. Which i then went on to pinpointing it down to fat in particular looking at animal fat. I feel this font can be used in a large poster or sign, advertising or for promoting against animal cruelty. 

Based on the theme of malnutrition, this font uses chicken bones to structure its letter forms. The chicken bones represent the cycle of malnutrition that continues today in the fast food industry – how we mistreat and abuse chickens that we then eat, consequently malnourishing ourselves in the process. The font is based on a stencil font, which chicken bones where placed on top of, photographed, drawn and translated onto Font Struct to create the final product. The font is not designed as body text but is designed to be used for means that need a more impacting, visually striking and eye catching font.