100301
Published: 3rd November, 2010
Last edited: 9th November, 2010
Created: 18th October, 2010
The idea of this typeface came about from my theme of lazy, I first looked at what makes someone lazy looking at the different positions the human form makes when sitting or standing in a lazy way. I then had the idea of a potatoe couch someone who hardly moves around, fat,podgy and takes minimal effort in achiving things. I took pictures of people in these sort of positions to know what sort of shapes I wanted to achieve. My letters have no elements in to make it look even more fatter, they are very blocked,bold and done in a careless way to give more of that lazy impression. I also made the seperation of the letters very small as they are too lazy to even move apart from each. The ways in which I would use this typeface is maybe in fast food industry brands or to be controvertial in healthy foods to make the point of what being lazy will make you into.